Cognitive biases, psychological triggers, and how the mind makes decisions
This list will be updated and links added on an ongoing basis. It’s provided here as a reference. Related Deep-Dives Articles that examine specific tactics from the catalog in more depth:
Table of Contents Rambling Introduction There are two types of biases, well actually depending on how we categorize them there are many and varied types of biases. One way we can categorize biases however, is by distinguishing by those which work even when the subject is fully aware of them. This/these counting and number based…
There are stupid questions. Here is how to avoid them.
Table of Contents What is the key to being persuasive? As my readers know I am a big fan of asymmetrical techniques and returns and am also a fan of systems theory. There are certain things in live that act as levers giving disproportional benefits for the effort one puts into them. There are certain…
Strategic decision-makers drain your mental bandwidth to manipulate your choices—learn their playbook.
Psychological Mind Tricks That Instantly Reshape How People Think and Perceive Value
Why are people more likely to believe a question than a statement? Learn about the interrogative form effect and its persuasive attributes
We would greatly appreciate if you could share this message with at least one person who would find it interesting or of value: There are two things you should always remember when trying to convince anyone of anything. 1 – The primary goals of the human brain, and by extension the subconscious, are survival and…
Table of Contents These are just a few notes on cognitive biases and the importance of using persuasive techniques. Or to put it another way – people will frequently make the wrong decision if not helped. The Princeton Experiment Researchers at Princeton conducted an experiment where they asked doctors to imagine that they were preparing…